Marketing Your Home

stagingCorrectly marketing a home takes much more than putting a sign in the yard, placing it on the multiple listing service and printing out a flyer. The Abram Team employs an 85 point marketing plan to ensure that your home has as much exposure to the market as possible.

By combining strategies like staging, condition, internet marketing, email marketing, great photography, vurtual tours, open houses and the right price, we can help you get your home sold faster, for more money and with fewer hassles.



Staging a home properly will make the home appeal to more buyers and will help the home sell faster. The Abram Team has relationships with professional staging companies that can consult with you and guide you through the process of making your home more appealing to buyers. A recent survey by The National Association of Realtors found that 81% of buyers said that a properly staged home made it easier to visualize the property as a future home.

Professional Photos

The importance of professional quality photos cannot be stressed enough. The  National Association of Realtors Profile of Home Buyers and Sellers found that 92% of buyers began their home search online. The photos that are online will either draw buyers towant to your home or cause them to eliminate the home before they ever see it. The Abram Team uses high quality, crisp, clear photos with a wide viewing angle to showcase your home in it’s best light.

Virtual Tour

The Abram Team utilizes virtual tours in our online advertising. The virtual tour is effective for giving the buyer a better sense of the properties layout. They can also be converted into video which will help increase the search engine optimization and placement on the internet when used in conjunction with blog posts, social media, and online classified advertisements.

Open Houses

Open Houses give buyers a chance to take a weekend and tour several homes in one weekend without having to set up showing appointments. Open houses will be a part of our marketing plan for your home.


Internet advertising makes up the biggest portion of our marketing plan. The fact that 92% of home buyers start their home search online, dictates that a strong internet marketing strategy is crucial to the sucess of marketing a property. The Abram Team spends a lot of time in trainign to keep up with marketing real estate online. We will advertise your home on all of the major real estate site site and hundreds of other websites. We also do extensive online classified advertising, blogging, and social media to give your home exposure to as many buyers as possible online.


Email is just one more facet in our marketing plan. We email prospective buyers property alerts for listings that match their search criteria on a weekly basis. Our email marketing will also be directed to other agents in your area that regularly or recently have sold homes there. Email blasts are also sent out to alert agents that have shown our listings if there are any changes that may interest their buyer.



All agent belong to the MLS or Multiple Listing Service. This is the online platform that shows us the available inventory, what has sold, and what was listed that did not sell. Most agents belong to and submit their listings to one MLS. The Abram Team submits our listings to all three MLS systems in the area. We Place our listings on the MLS in Lawrence, Topeka, and Kansas City. This is essentially advertising your property to all the agents in these areas instead of just one. This is just one more way we can help get more eyes on your home.